The Wicanders Hydrocork flooring range has been one of the best Amorim Revestimentos´ focus of the last years and it has been widely recognized by the market. This waterproof flooring solution was launched in 20 wood visuals, and it is now available in 6 new stone visuals.
This comes as a natural next step for the product, as stones visuals are a growing segment in most of the markets. The new visuals offer a range of different stone types, such as marble, chalk and limestone. Aside from the new stone visuals, the company also launched another novelty based on a upcoming interior design trend – a new board dimension that allows an installation with a Herringbone pattern which the brand anticipates it will be a value added for commercial projects.
Wicanders’ Hydrocork offers a low thickness floating solution with the benefits of floors with Corktech, a technology that assembles a unique engineered multilayer structure that takes advantage of the amazing properties of cork. Hydrocork is waterproof and stable while maintaining the resilient properties and comfort rendered by cork.
Hydrocork´s innovative nature has been widely recognized by the market. The inclusion of a new waterproof solution in a flooring option makes it one of Amorim´s products in higher demand, with sales that account for more than 15% of Amorim Revestimento´s overall sales.
The Hydrocork´s agglomerated cork composite core allows it to expand in an unprecedent way and the easy-to-install Press Fit compression system provides a strong and stable installation in just two simple steps. The 6mm thickness makes it the ideal material to use in renovation projects, since there is no need to remove the existing floor – and it can be installed in every room of the house, due to its waterproof condition.